Business Launch & Planning
Customer, value proposition, competition, business model, startup costs, pricing, break-even and a practical launch plan.
DeAuntra Sennet, MBA, CSSBB, helps aspiring entrepreneurs, small-business owners and organizations turn business concepts into clearer plans, stronger decisions and practical next steps.
Start with the free Business Idea QuickStart, build the full plan with the interactive workbook, or use the book for the complete learning + implementation experience.
Answer five focused questions about the problem, customer, offer and what success should look like before you build the full plan.
A practical guide to help entrepreneurs turn an idea into a clear, actionable business plan.
Stripe handles paid checkout securely. The standalone workbook is delivered immediately after payment. The Signed Author Edition includes the same complete workbook.
A focused 30-minute session to clarify one business question, examine the relevant factors and identify practical next steps.
Booking opens Cal.com; payment is handled securely through Stripe.
How it works: choose a time → share your business context → meet with a clear focus.
Customer, value proposition, competition, business model, startup costs, pricing, break-even and a practical launch plan.
Cost structure, pricing logic, break-even, capacity, profitability drivers and growth-readiness analysis.
Workflow, bottlenecks, SOPs, KPIs, delegation, process efficiency and continuous-improvement opportunities.
Structured analysis for major business decisions involving growth, risk, operations, customers and execution.
Speaking experience includes community, educational and leadership audiences in the United States and England.
Evidence of the planning ideas being used to complete a business plan, clarify a business, find a starting point and support a real venture.
“It was very easy to read, and the examples were just right.”
Recognized as “Best for concise planners” in a beginner business-planning book roundup.
Already know what you need? Go directly to the next action.
For self-guided learning and planning with the book and interactive workbook.
Buy the Signed Author EditionFor a specific business decision that benefits from focused one-on-one guidance.
Book ConsultationFor organizations seeking practical business, entrepreneurship, leadership or operations education.
Request SpeakingDeAuntra Sennet serves as Business Administration Program Coordinator and Instructor of Business at Tarrant County College Southeast Campus. His work brings together teaching, entrepreneurship, process improvement and practical business planning.
Before transitioning into higher education, DeAuntra held private-sector operations leadership roles focused on execution, process improvement and organizational performance.
His independent professional work also includes community speaking and writing focused on entrepreneurship, business planning and financial literacy.
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